A Helles from the north.

Nordisch Hell is the new variant in the Gilde range. It needed a look of its own while still reading as Gilde on the shelf.

The label works with sky blue, cream and warm gold, the colours of coast and evening light. The brand lockup stays unchanged: crest, blackletter wordmark, red signet and the year 1546. Below it, two bands carry the name, NORDISCH in caps on blue with the rooster as a watermark, and Hell in gold script on cream. The neck label repeats the sequence in miniature, so the bottle stays recognisable from above and in a cropped shelf view.

After approval, we handled the production side. The design became print-ready artwork for the body and neck labels, matched to label format, substrate and printing process.