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AI packshot & asset pipelines

Packshots and campaign assets produced automatically.

From artwork, 3D model and approved product data we produce packshots, e-commerce imagery and campaign visuals in the formats the channels require. Geometry, label and colour are checked before delivery.

The situation

Every channel wants its own picture of the same product.

Shop, marketplace, retail media and social each have their own crops, backgrounds and requirements. Produced separately, the colour and the look of the product drift apart.

&
Shop
Marketplace
Retail Media
Social

The result

01

More content from one master

The variants for every channel and every format come from the same approved source.

02

Controlled brand quality

Fixed references and validation rules keep the product and the visual language the same across every variant.

03

Directly connectable

Approved assets are handed over with metadata to DAM, PIM, shop or campaign workflow.

Scope

These services are included.

If strategy, design or data already exist, we build on them.

Asset & channel audit
Master input specification
3D, CGI and AI workflow
On-brand templates
Automated checking
DAM/PIM export
Asset & channel audit
Master input specification
3D, CGI and AI workflow
On-brand templates
Automated checking
DAM/PIM export
Asset & channel audit
Master input specification
3D, CGI and AI workflow
On-brand templates
Automated checking
DAM/PIM export

Our approach

How a project runs.

01

Secure the source

Define artwork, dieline, 3D model, product data and image rules as binding input.

02

Build the pipeline

Orchestrate rendering, generation, format adaptation, metadata and review in a controlled way.

03

Serve the channels

Deliver packshots, e-commerce images, scenes and campaign variants, all checked.

AI & Automation

Automation needs clean data.

We bring data sources, templates and validation rules together so variants and packshots are produced without manual transfer.

Martin Burrell

Your contact

“A lot in packaging still runs manually, even though it follows clear rules. We automate exactly that routine, faster, with fewer errors, without taking the brand out of your hands.”

Martin Burrell

Head of Process & Automation

Book an intro call

FAQ

Questions about AI packshot & asset pipelines

Not across the board. For geometrically and legally exact product depiction we use reliable master sources and, depending on the task, 3D or CGI. AI is especially strong for scenes, variants and adaptations, always with a check. Real photography with food and plating is done in our own studios.

For example cut-out hero packshots, retailer-specific formats, e-commerce image sets, lifestyle scenes, campaign motifs, social adaptations and localised variants.

Yes. Naming, metadata, version, approval status and export are designed as part of the workflow and adapted to the existing system landscape.

Intro call

Tell us what it is about.

We get back to you within two working days with a proposal for the first step.